EZ-Link is the predominant transport payment card in Singapore. To date, it has issued more than 40 million EZ-link cards, which can be used across all public transport systems in the country. EZ-Link cards are also used for shopping, dining, private transport, government services and community services at more than 30,000 acceptance points across the island.
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Situation:ÌýThe company wanted to transform other stages of a customer’s travelling experience and was looking towards future business growth, as well as international adoption of its e-payment service.
EZ-Link is the predominant transport payment card in Singapore. To date, it has issued more than 40 million EZ-link cards, which can be used across all public transport systems in the country. EZ-Link cards are also used for shopping, dining, private transport, government services and community services at more than 30,000 acceptance points across the island.
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Situation:ÌýThe company wanted to transform other stages of a customer’s travelling experience and was looking towards future business growth, as well as international adoption of its e-payment service.
We are very happy with the great progress we have made in our digital transformation journey in partnership with ÷ÈÓ°Ö±²¥. We look forward to continuing this journey and bringing more innovation and value-added services to our users.
Benefits:ÌýThe customer reaction to the e-wallet has been phenomenal: it ranks within the top five e-wallets in Singapore; has over one million iOS and Android downloads; is the first e-wallet in Singapore to launch global payments facility with AliPay; was recognized by the Singapore Business Review in June 2020; andÌýÌýfor success in enhancing user experience and for the success of EZ-Link Motoring, the company’s first post-paid cardless payment service.
